Sync the City 2023

What happened in 2023?

Over 100 delegates attended “Sync the City” in 2023. At the start of the event, 47 people made one-minute pitches – putting their business ideas forward to the audience. After a vote, teams were formed to work on the ten most popular ideas.

Expert mentoring was provided to all delegates by leaders from the business community, including Hayley Johnson from Artlist, who commented....

“Sync the City is like a boot camp for work! People would spend hundreds and hundreds of pounds to gain this level of mentoring, coaching and hands-on experience. I love supporting people within the teams, providing coaching and encouragement to help them be successful.”

Commenting on the 2023 event, John Fagan from Scribe, who set up Sync the City (working in partnership with the University of East Anglia), said....

It was incredible to see so many people develop new skills, make new connections and gain confidence – all while having a fantastic time.

After each team delivered their pitches to the judges at the finale, two winners were announced…

Trailblazers - Activities. Anytime, Anywhere.

The team led by software engineer Matt Brookson was awarded £3,000 by the judges for their pitch for a new app for family-focused interactive adventures, called “Trailblazers”.

Winners of the Judges Prize

This was Matt’s sixth Sync the City, and he told us that the event has led to him meeting “amazing people”, adding: “My idea was for a quest app for children and their parents/guardians to encourage them to get outdoors, explore cities, and basically get off their screens and do something fun. I think it’s a good cause and am so glad we won. We have had some commitment from businesses in Norwich already, so people seem engaged with the idea and I think that we could potentially take it somewhere and do something with it.” 

Hubl - The Norwich Hub for Learning English

English teacher Nicky Turner thanked her team for their expertise and support in putting together her final pitch to develop ‘a digital platform to assess and aid refugees and immigrants in learning English for work. She said: “I’ve spent years in the sector trying to help people from other countries to get jobs and integrate into Norwich, which is a wonderful and welcoming city. The problem we have is that students cannot manage to find the right class because they don’t have anywhere to go to know where the classes are. So, we have created HubL, which we hope will be able to continue thanks to the vote of the people. Students will be able to find the correct course and then become part of society in this country.”

Winners of the People's Choice Prize